Foolin' Mother 
            Nature
            A 
          look at creating the Illusion Lure
          by Tom Morrison
        Anglers in know understand how important it is to 'match the hatch' 
          when it comes to putting fish in the livewell for cash or bragging rights. 
          Doing so is not the easiest thing in the world to achieve. There are a 
          myriad of baits available that resemble a body type or species 
          configuration but lack that convincing look that comes into play when it 
          matters most - at the point of strike when the bass, walleye or your 
          quarry hits the bait and at weigh-in time. Fortunately for us, Illusion 
          Lures has created that 'match the hatch' lure for almost any situation or 
          body of water. Whether you're a saltwater or freshwater angler, we've got 
          you covered.
        Mr. Bruce Compton, owner of Illusion Lures, has developed the 'skins'
          that can catch those discriminating bass or walleye. You know the ones,
          they sit in the clearest of water and watch your offerings pass by.
          Once
          those bass or walleye catch these shad, blue gill or golden shiner
           imitators on radar, they are as good as got, so to speak. Natural
          forage
          is what it's all about and Illusion Lures has that edge over the 
          competition in plastics and crankbaits. The plastics line offer jerkbaits,
          shad and minnow bodys while the crankbaits have the total water column
          covered, from top to bottom. These aren't brightly painted, sparkling
          renditions of baitfish with finish names like Monkey Puke or Clown.
          These
          are the real McCoy with names like Baby Bass, Rainbow Trout, Red Ear
          Perch. Like Will Sonnet used to say "no brag, just fact" -
          Illusion Lures aren't trendy, they just work.
        I don't know how Illusion Lures has done it and as we all know, when a 
          fishing producer has a winning secret, mumm's the word. Suffice it to say 
          that the proof is in the looks and the livewell. You fish these baits like 
          any other you may find on the shelf, topwater jerkin', jighead for bottom 
          bouncing, carolina and texas rigging all work.
        So whether you're a weekend warrior just looking to put fish in the 
          boat or a tournament angler aching to place a little higher in the food 
          chain, I would suggest giving Illusion Lures a test run and parking a few 
          in your tackle bag.
         Illusion Lures are now being distributed by Riverside Lures. You can
            view and purchase these lures on-line at 
          
          http://www.lurenet.com/ .
        Tom Morrison,
              
              Sportfishing Education & Promotion 
              home office phone: 1-519-776-4261 
              home office
    fax: 1-519-776-9715
              
              E-mail: mtm2002ca@yahoo.com  mt.morrison@sympatico.ca 
              Essex County Outdoors website: 
              
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